SEO Checklist

  • Perform a site:www.yoursite.com.au search on Google to see how your page titles appear.
  • Visit each page on your site. Ensure that your page title and meta description, keyword tags are not all duplicated across all pages.
  • Check your current PageRank (for goal checking later)
    • Install the Google Toolbar from toolbars.google.com
    • This figure is only updated every 3 months.
  • Complete your keyword & keyphrase list:
    • Google - https://adwords.google.com. Select the "Get Keyword Ideas"
    • Wordtracker - http://www.wordtracker.com or http://freekeywords.wordtracker.com or 7 day trial
    • Yahoo - http://www.yahoo.com - type in search words and it gives you ideas for search words to use. Look at them and then use these words in your titles and page content.
  • Check to ensure that each of your pages has a reasonable body of content containing your keywords.
  • Check your keyword density -install SeoQuake from http://www.seoquake.com
  • Check your Code to Text ratio - http://www.seochat.com/seo-tools/code-to-text-ratio/
  • Perform a link:www.yoursite.com.au search on Google which will show you a sample of your inbound links
  • Create an account with Google and register your site for Google Analytics
    http://www.google.com/analytics/